# Compare Sprout Social vs Brand24 vs Edgar ## Sprout Social ### Crozscore 89% User Happiness: 86% Press Buzz: 70% User Trend: no significant changes ### About Sprout Social Sprout Social is an intuitive platform that delivers smarter, faster business impact from social - from industry insights and competitive intelligence to customer service, data and analytics. With Sprout, businesses can harness the power of social with solutions that expand their influence, personalize brand experiences, and uncover critical data to future-proof their business strategies. **Key Features Include:** - Social Media Management - Publishing + Scheduling - Social Listening - Analytics - Influencer Marketing - Social Customer Care - Employee Advocacy - All plans come with a risk-free 30-day free trial. Sprout builds and maintains strong network partnerships and integrations including with TikTok, Threads, Pinterest, LinkedIn, Twitter, Facebook, Instagram, Feedly, HubSpot, Bit.ly, Zendesk, Google Analytics and Salesforce among many others, to help customers streamline workflows and unify customer data across the entire business. ### Features - Analytics - API - Audience Targeting - Brand Management - Calendar Management - Conversion Tracking - Dashboard - Data Export - Data Import - Data Visualization - External Integrations - Feedback Management - Keyword Tracking - Link Tracking - Marketing Automation - Multi-Account - Multi-User - Notifications - Scheduling - Social Media Integration - Third-Party Plugins/Add-Ons - Social Media Monitoring - Sentiment Analysis - Review Monitoring - Collaboration Support - Landing Pages - Workflow Management - Campaign Management - Knowledge Base - Custom Reports - Approval Workflows ### Summary - Social Media Analytics & Reporting - Social Media Listening - Social Media Management & Collaboration - Social Media Customer Service & CRM - Social Content Publishing, Scheduling, & Planning - Social Media Monitoring & Engagement - Integrates with Pinterest, Facebook, Instagram, LinkedIn, Twitter, & YouTube ### Pricing #### Standard **$249.00** 1 user(s) / month ##### Included in plan: - Includes 5 social profiles - All-in-one social inbox - Publish, schedule, draft and queue posts - Complete social media management - Review management - Group, profile and post-level reporting - Monitor profiles, keywords and locations - Social content calendar - Paid promotion tools to boost Facebook posts - iOS and Android mobile apps #### Professional **$399.00** 1 user(s) / month ##### Included in plan: - + INCLUDES ALL STANDARD FEATURES - Unlimited social profiles - Competitive reports for Instagram, Facebook and X - Tag, categorize and report on inbox messages - Custom workflows for multiple approvers and steps - Scheduling for optimal send times - Saved replies - Digital asset and content library - Trends and engagement reports - Team and productivity reporting - Approval workflow and audience targeting - Campaign tagging and reporting - AI assisted suggestions - Paid social reporting for Facebook, Instagram, X and LinkedIn - Add-on: Advanced social listening suite* ### FAQs **Does this service integrate with any other apps?** - In addition to the social networks listed above, Sprout integrates with additional platforms: Salesforce, Tableau, Hubspot, Microsoft Dynamics 365, Zendesk, Marketo, Google Drive. **What platforms does this service support?** - Sprout supports integrations with Instagram, Facebook, Twitter/X, Linkedin, Youtube, Pinterest, TikTok. --- ## Brand24 ### Crozscore 92% User Happiness: 93% Press Buzz: 58% User Trend: interest falling ### About Brand24 Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights. This tool is designed to keep track of online conversations about your brand, products, and competitors. It collects real-time data from millions of sources, including social media platforms and blogs. **Key Features Include:** - Real-time online media monitoring - AI sentiment analysis to understand the tone of the conversation - Estimated social and non-social reach - Share of voice - AI topic analysis - Geo analysis - Reputation and presence scores - Comprehensive reports ### Features - API - Brand Management - Dashboard - External Integrations - Feedback Management - Multi-Site - Multi-User - Social Media Monitoring - Sentiment Analysis - Review Monitoring ### Summary - Real-time online media monitoring - AI sentiment analysis - Share of voice - AI insights, trends, and recommendation ### Pricing - Starting from: $99.00/month - Individual: $99 per month - Team: $179 per month - Pro: $249 per month - Enterprise: $499 per month ### FAQs **What platforms does this service support?** - Facebook, Instagram, Twitter, Blogs, Forums, Youtube. **Does this service integrate with any other apps?** - Slack, Semrush. --- ## Edgar ### Crozscore 89% User Happiness: 88% Press Buzz: 59% User Trend: interest rising ### About Edgar Edgar is a social media scheduler for busy entrepreneurs that automates user's posting and helps them to promote their business. Edgar enables users to schedule and track updates in social media. **Key Features Include:** - Scheduling and tracking updates - Organizing posts in an automated library - Category-Based Scheduling - URL Shorteners with click tracking ### Features - Analytics - API - Audience Targeting - Brand Management - Multi-User - Social Media Monitoring ### Summary - Social Media Scheduling - Social Post Automation - Unlimited Content Library ### Pricing #### Starter **$79.00** 1 user(s) / month ##### Included in plan: - 25 social media accounts - Facebook, Twitter, LinkedIn - Unlimited library for your content ### FAQs **Does this service offer multi-user capability (e.g. teams)?** - No. **Does this service integrate with any other apps?** - Facebook, Twitter, LinkedIn, RSS Feeds. --- ### Vendor Information - **Sprout Social** Founded: 2010 Based in: Chicago Employees: 201-500 - **Brand24** Founded: - Based in: - Employees: - - **Edgar** Based in: - Employees: 11-50 ### Other **Who uses these services** - SMEs, Agencies, Enterprises